Rebecca Thiry, MBA, CHDM
Founder and President

An authentic brand leader and entrepreneur with a digital-first mindset. Becky has over two decades of experience positioning and marketing hospitality and lifestyle products. She leads with passion, a sense of humor, a drive for excellence, and a highly positive force as she develops world-class teams and marketing strategies. Thinking outside the box and daring to be different are Becky’s hallmarks.

Becky is a graduate of Cornell University's School of Hotel Administration and completed her MBA from the University of Massachusetts, with specialized coursework in marketing and entrepreneurship. Becky graduated at the top of her MBA class, receiving Outstanding Student Award honors. She enjoys sharing her passion of marketing and hospitality with students by guest lecturing at local universities.

Learn more about Becky here.

The Lucky Charms
Joining Becky is a collective of lucky charms - experts in creative, social, digital, media, PR and more. Each client receives a bespoke roster designed to deliver the best-in-class solutions.